Friendly-Francesco

Predominant Trait: Friendliness

Influence of the Trait: Francesco’s friendliness and benevolence often drive him to engage in prosocial and altruistic behaviors towards others. He loves inclusive environments where everyone can participate with ease, preferring experiences that value each individual’s contribution.

Adjectives: Trust, Frankness, Altruism, Discipline, Modesty, Sensitivity

Age: 17 years old

Quote: “I like being part of projects where everyone can contribute and create something meaningful.”

Context: Francesco lives in a university city. He enjoys working in groups, and his humility and frankness often make him a reference point for his friends and classmates. To stay connected with his peers and loved ones, he frequently proposes online activities, seeing technology as a means to connect with and support others even when meeting in person is not possible. He is generally very altruistic and collaboration-oriented, always at the forefront when someone needs help. In the city, he actively seeks out activities and opportunities to meet new people and be of service.

Needs: Wants to participate in recreational activities that foster collaboration and teamwork.
Loves engaging in projects with a social impact that strengthen bonds between participants.

Challenges: Feels uncomfortable in competitive environments that prioritize individual growth.
Becomes frustrated in settings that do not facilitate interaction and the sharing of ideas within a group.

User-project relationship: scenario analysis

Scenario 2 – Francesco

Before ARTECOM: Francesco, being collaborative and socially oriented, looks for activities that promote teamwork and a sense of community. He decides to join a group workshop at school, but soon realizes that his classmates are not actively collaborating. The activity quickly turns into an individual exercise, with no real exchange of ideas. Francesco feels demotivated and frustrated, as he was hoping to build deeper connections with his peers.

After ARTECOM: Francesco and his classmates participate in an interactive experience where each group member can express themselves by creating a personalized artistic piece. The arrangement of the space and the digital tools provided encourage interaction and sharing, making the experience fulfilling and strengthening the bonds among participants. Francesco finally feels part of an inclusive experience where his contributions are valued, and he can share his creation with others, exchange ideas, and connect with different personalities. By the end of the day, he is happy to have been part of a project that makes him feel like a member of an active and cohesive community.